以上为北京时间。链接检查不代表仍在招聘，申请前请以招聘官网为准。
按这个岗位的城市和方向提醒，确认后才开启，可选择每日或每周。
负责制定品牌推广与营销策略，提升医院知名度和患者量；分析市场动态并维护媒体合作；包装推广医疗服务产品与专家团队，增强市场影响力。
岗位职责：
1. Brand Promotion and Marketing Strategy
• Responsible for formulating and executing the annual brand promotion plan to enhance the hospital's brand awareness and reputation.
• Conduct in-depth analysis of the target customer groups, develop precise marketing strategies, and oversee their implementation to increase the new patients volume.
• Monitor industry dynamics and competitor situations in the healthcare field, conduct market research and analysis, and provide data support for hospital decision-making.
• Maintain good cooperative relationships with media outlets, plan and execute public relations activities such as press releases and media coverage to increase brand visibility for the hospital.
2. Business Promotion and Marketing
• Responsible for packaging and promoting new medical service products of the hospital, formulate marketing plans and implement them to enhance the market recognition and acceptance of new products.
• Responsible for packaging and promoting the hospital's team of experts, create a renowned physician effect, and enhance the influence and appeal of the hospital's expert team.
• Plan and execute collaborative projects with experts from other hospitals to enhance the hospital's professional influence in specific fields.
3. Offline Activities and Cross-Industry Collaboration
• Plan and execute various offline activities to enhance interaction and customer loyalty between the hospital and target clients.
• Maintain and expand strategic cooperation with high-end enterprises, develop and execute joint marketing activities through cross-industry collaborations, high-end market client activities, and activities targeting expatriate communities to achieve resource sharing and mutual benefits.
【职位类别】经理级别以下行政
【招聘人数】1
【招聘项目】日常招聘
【所属公司】上海和睦家医院
