As a global key player in yeasts and fermentation, Lesaffre designs, manufactures and markets innovative solutions for Baking, Food taste & pleasure, Health care and Biotechnology.
Family group born in northern France in 1853, now a multi-national and a multicultural company, Lesaffre is committed to working with confidence to better nourish and protect the planet.
In close collaboration with its clients and partners, Lesaffre employs 11 000people in more than 50countries.
Lesaffre achieves a turnover of 3billion euros.
Realization of Sales and Sales Development for China CBEC business (13m Euro in 2030)
Own Full responsibility for China CBEC strategy development and business executions. Drive appropriate go-to-market strategies through direct and indirect channels. Work with Mkting and Regulatory to identify the key players in CBEC channel and working with Global/Regional KA team in US, Europe, APAC to develop customer co-marketing programs in China CBEC market.
Commercial relationship development with targeted CMOs in different regions to serve China CBEC business needs, especially for formulation development and consolidation for ingredients which cannot be listed into China yet.
Develop collaboration with China CBEC platforms including Tmallglobal, Tiktok Global, JD global etc, to develop trend for ingredients and concept development for consumer education programs.
Work with other regions for global leading brands for their business expansion in China CBEC through commercial trade partner collaboration and marketing agency for content development support.
Global to Local KA management
Enhance the KA importance and drive a consensus for the KA collaborations
Global KA pool: H&H, R&B, Haleon, etc.
Local KA pool: Byhealth, Wonderlab, Mom’s Garden, etc.
Identify new business opportunities with KA customers, interact with corresponding process and product developers of the potential customers leading to profitable future business.
Implement BU pricing policy for the area of relevance while considering feedback from the local market. Lead distributor management for supply effectiveness.
Lead BU business reviews and monthly forecasting processes.
Report commercial achievements and KPI as per BU definition monthly.
Other tasks assigned by manager
Essential
Min bachelor’s degree in pharmacy, Science or Food and Nutrition, at least more than 10 years of direct B2B sales experience with proven track record/capabilities in Korean dietary supplement industry.
Candidates with MBA and/or experience in selling Pharma/human nutrition/food ingredients materials will have added advantage.
Ability to multi-task and manage resources to maximize market performance.
Experienced making presentations with both external and internal customers.
Must have interpersonal effectiveness and patience in handling all aspects of external and internal customer interactions and have demonstrated the ability to be a team player.
Must be able to travel domestically/internationally to accounts/sales meetings (75%).
Skills
Results driven with a strong track record of revenue growth and market share expansion in ingredient related businesses.
Strong entrepreneurial mindset.
Great negotiation skills.
Communication skills.
Problem solving.
An excellent ability for positioning a novel ingredient in this industry (benefits, prices, relevant prospects, competition positioning, regulatory positioning).
Full proficiency in Sales Excellence methodology.
Project Management Skills, ability to Manage Multiple Projects and Relationships Simultaneously.
Team player with a sense of dynamism, enthusiasm, a passion for excellence, innovation, and delivery.
